by Gabby
Fragrance Basics
Part one: Less is more
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The French invented modern perfumes, and still make most
of the great ones. And despite a recent New York Times
report that, indeed, the French do bathe less frequently
than citizens of other industrialized countries, they
don't have as heavy a hand with fragrance as Americans.
Women in the United States have long been known in the
industry as going for "stinker" perfumes. The
80's, saw the launch of some trendy smells that could
fell an ox. The '90's lightened up, with fads for simple
fragrances with moody names like Dream and Heaven,
androgynous back-to-nature scents like Tomato and Grass
and, okay gang, out of the garden and into the bar: Gin
and Tonic.
But America's retreat from stinkers may be
too late. The increase in scent allergies (or increased
recognition of them) has given perfume a bad name in some
circles. And, in fact, 1998 fragrance sales lagged
noticeably. Or maybe it's all those colognes with names
like Om and Dirt.
Most experts say layering your fragrance is
the best way to increase its lasting power. DON'T!!! Most fragrance companies offer
perfumes, body lotions and oils made in the same scent.
Pick one, not ALL, and use nonscented soaps, deodorants,
and hairsprays; every grooming product has its own scent
and will only end up fighting with yours.
Apply perfume to your body's pulse points
(where the heartbeat is apparent): inside your ankles, on
your wrists, behind your knees, at the nape of your neck
and between your breasts. Contrary to popular belief,
there's no pulse point behind the ears. And for heaven's
sake, don't douse yourself.
Never apply fragrance before going in the
sun. The photosensitivity of the oils can cause sunburn
and leave permanent marks on your skin. Avoid spraying
fragrance directly on clothes. It can damage certain
fabrics, especially silks or furs.
Finally, remember
that your fragrance will be unique to you. Because we all
have individual chemical makeups, scent smells different
on everyone. Its aroma will change depending on your skin
type (oily skin holds fragrance longer than dry skin), or
if you change your diet, begin taking certain
medications, or smoke. Your fragrance will smell
different when you travel to another environment, and it
can change at home depending on the humidity in the air.
What smells great on your best friend may smell awful on
you.
Perhaps if we think of perfume as an
expression of personality rather than fashion, and wear
it more like underwear than an overcoat, we can recapture
the special sense of luxury once associated with a bottle
of fine perfume.
Next month: Part 2: Aaaaaah, the
sweet smell of...?
HOT OFF THE PRESS
salutes this month's featured writer:
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MS. MAY: GABBY
Enter our drawing to win one of the perfumes
below; Nautica for Men or Tribu for Women. The winner
will be randomly drawn from all correct entries, notified
via E-mail on May 28th, and will have their name printed
in our June edition.
Send the answer to the following trivia question to:
thehotpress@aol.com :
What movie star has her own perfume line which includes White
Diamonds,
Diamonds and Emeralds,
Diamonds and Rubies,
and Diamonds and Sapphires?
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